A selection of Indiana University football programs from the 1920s through the 1970s. In the early days of the football program, the Indiana Athletic Review served as a source for team news and gameday information. Some programs feature the work of commercial artist C. C. Beall, who illustrated for national magazines like the Saturday Evening Post and Collier's. Another artist featured is Henry Alonzo "Lon" Keller, a sports artist who also designed the New York Yankees "top hat" logo. Football programs created during World War II served a dual purpose--to keep sports fans apprised of facts and statistics pertinent to that day's game, and also to appeal to citizens to back the war effort through buying war bonds and stamps. And not to be missed are the covers that capture classic IU rivalries with Purdue and Kentucky.
To see more football program covers, search the Archives Photograph Collection. To view entire programs, contact the University Archives.
Program cover gallery curated by Anna Lucas.
